Joel Styles & Cheryl Vance (Yonder: The Cloudcatcher Chronicles), console marketing & demographics

Cheryl Vance & Joel Styles of Brisbane's Prideful Sloth join us to talk about Yonder: The Cloud Catcher Chronicles their peaceful exploration game.

July 6, 2017 9:00 AM
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Cheryl Vance and Joel Styles are developers of the soon so be released Yonder: The Cloud Catcher Chronicles, and they are our guests this week. Yonder is a gentle and friendly open world game releasing on Steam and Playstation 4 on Tuesday 18 of July! While we had them they shared what it is like to develop a game with a unique soft style and an adventure experience with no combat involved, while drawing on the open world games you played when you were young.


An article by Nathan Birch got us thinking about the target audiences of our favourite consoles. Phil Harrison formerly of Sony Computer Entertainment Europe & Microsoft Game Studios said “I think Sony has done a great job in making Playstation 4 very popular. What I wonder about, and maybe worry about a little bit, is that (both Microsoft and Sony) are they growing the market? Are they building and investing in the content and broadening the experiences to bring in more players?” This prompted us to take a closer look at console demographics, who is playing what, and who is it being targeted at?


Murdoch University School of Arts: Combine your love of making media, whether it's let's plays or your own games with a world class education with a degree from Murdoch University School of Arts. Click here to learn what is on offer.

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